Emily Wilkinson

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New Festival Launch - Winchester Wine Festival.

A new wine festival has come to town.

What a weekend! Last month, the Winchester Wine Festival opened its doors for the first time and was a fantastic success.

As a new startup business, the Winchester Wine Festival needed to get the message out to punters and attract exhibitors to this new festival. With short timeframes until opening night, the use of social media marketing was imperative to its success.

Working alongside the team, I developed and created content to publish across their social channels to get the message out about the festival and to educate potential attendees on the wide variety of wines that would be available to try. 

Creating targeted content, paid advertising, competitions and event listings helped to drive awareness of the festival and drive users to their website to purchase tickets.