Emily Wilkinson.
Experienced & Trusted.
I’m Emily Wilkinson, a senior digital product and transformation leader with over 16 years’ experience across eCommerce, Marketing, CRM, data, CX and UX. I help organisations turn complex digital challenges into clear, customer-focused products, platforms and strategies that deliver real value.
If you’re looking for some general marketing guidance and useful how-to guides to get started straight away then head over to my tried-and-tested downloads for small businesses.
Upskill your digital product knowledge in my article section. You’ll find a range of easy, how-to guides to get you started on the basics of marketing you business and understanding your customers.
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Struggling to know where to start with your marketing? This step-by-step template is designed especially for small business owners and solo entrepreneurs who want a clear, simple plan to follow.
Opening a café or coffee shop and not sure how to market it? This step-by-step template is designed especially for independent café owners in the UK who want a clear, practical plan.
Struggling to show up online consistently? Tired of staring at a blank page? Let this be the last time you wonder what to post. The 100+ Content Ideas & Templates Kit – Starter Edition is here.
World Product Day was on 20 May, and I’m a little late to the party.
But I still wanted to write something about it, because Product is so often misunderstood.
From the outside, people see the launch.
The feature.
The roadmap item.
The thing that has finally gone live.
But good Product work is so much more than that.